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Read moreShiseido Kicks off Makeup Marathon with Creative Flagship Shelters | Leveraging the uniqueness of Bus Shelter Advertising, Shiseido owns two Creative Flagship Shelters to run a mini makeup marathon nearby SOGO in Causeway Bay . Themed "No Longer a Girl. Go ahead. Be a Lady.”, the makeup marathon symbolizes the journey of becoming a woman to hook customers on emotional level. LCD interactive screens with countdown function are installed on each Bus Shelter to act as start and end points. Participants who finish a short route within 45 seconds can get a chance to win a set of Shiseido MAQuillAGE lipsticks. This creative domination at street level successfully engages passersby to take part and creates buzz in town.
Read moreColgate Naturals Facial Recognition photo booth
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